
Automated Price Prediction for a Large Retail Catalogue
Weekly automated price recommendations across 30,000+ products in 130+ locations, including products with little or no recent purchase history in that store.
Clearlead is a specialist AI/ML, NLP and data science consulting practice, working with businesses of all sizes, from early-stage startups to large multinationals.
Built on 20+ years of real-world AI delivery experience, we help organisations identify the right opportunities and build AI solutions that actually work for your business.
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Why Clearlead
Most consultancies send senior people to win the work, then hand the project to a junior team. Here, senior AI expertise stays on the engagement from the first conversation to delivery.
Over 20 years of hands-on AI and data science expertise across industries from healthcare to finance, for organisations of every size, from early-stage startups to Fortune 5 companies.
Real systems built to work in production, that continue to deliver value.
The person you speak to is the person doing the work.
No handoffs after the sale, no junior teams behind the scenes.
Senior AI expertise is present throughout, from the first conversation to final delivery.
A specialist practice without the overhead a large firm builds in: no layered management, no sales or account infrastructure, no extra margin to support either.
Senior expertise that moves faster, and at a fraction of the cost of a large firm.
Founder

As the founder of Clearlead, I'm passionate about helping companies fulfil their potential, and with advances in technology, that potential is higher than ever.
I believe in using technology not for its own sake but as a means to effectively meet specific business needs: at the heart of this is taking the time to understand the real needs of a business.
With a B.Sc. in Software Engineering and a Ph.D. in Information Retrieval and Machine Learning, my 20+ years at the forefront of technology include roles in data science and machine learning at well-known multinationals, culminating in a position as Director of Data Science at UnitedHealth Group (a Fortune 5 company).
In my early career, I worked in a number of research centres where I delivered cutting-edge research for a range of companies, from innovative startups to large multinationals (such as Samsung).
That experience is what Clearlead is built on: genuine depth in AI, data science and NLP that only comes from years of doing the work at the highest level, for clients who expect real results.
You can learn more about my background at paulferguson.me.
Book a free callTestimonials
Paul is exceptional. We've been so lucky to have him work with us on our health insights engine the past few months. His communication skills are fantastic, he works quickly and thoroughly. We had a number of changes to the scope and plan and he adjusted well to accommodate us.

Angela Edwards
CEO and Founder, Elli Cares
Paul was brought in as an external AI consultant with expertise in search systems to provide guidance on a project to implement an AI-driven supplier sourcing system. As part of this he also built a supplier data enrichment system. I was very happy with Paul's contribution to the project and would have no hesitation in recommending him.
Bill Watts
Managing Director, Eagle Exports
Paul is a great person to work with, and I wouldn't hesitate to recommend him for any role or project. It is rare to find someone who excels in technical expertise as well as interpersonal skills. I have no doubt that all his clients will benefit from his deep technical domain knowledge, his attention to detail and his personal touch.

Peter Cogan
VP Data Science, Optum (UnitedHealth Group)
Paul came into [Qualcomm] to work on the flagship technical capabilities of the company and, in that role, rapidly became a leading light, sharing his broad knowledge and insight with the product team and having direct influence on the roadmap. Diligent and intelligent, he was a key player in the team and a pleasure to work with.

Andrew Pegum
Director of Engineering, Qualcomm
Case studies
A sample of recent client work across different sectors and problems.
Mission
At Clearlead, we're on a mission to make AI genuinely accessible: not as a pitch, but through clear solutions designed to drive real growth and lasting value for every client we work with.
Most AI projects fail not because of the technology, but because of the expertise guiding them. The AI space has attracted many new entrants, from adjacent fields or those using AI tools that produce something that looks like a working system. Real delivery demands far more:
That depth in AI and data science is what Clearlead is built on, and it is why the work we deliver holds up long after the project is done.

How we work
Everything we do is shaped by a consistent set of values that define how we work and what we stand for.
We believe collaboration is key to unlocking value. Only through close partnership and a shared understanding of goals can we craft solutions that truly deliver impactful results.
Advanced AI shouldn't be the exclusive preserve of large enterprises. We work with organisations of every size, from early-stage startups to large multinationals, bringing the same depth of expertise and commitment to each engagement.
We prioritise clear and straightforward communication, demystifying complex AI, data science and NLP concepts so our clients are well-informed, confident and capable of making the best decisions for their business.
Every engagement teaches us something new. We stay at the leading edge of AI not as a selling point, but because our clients deserve to work with someone who genuinely keeps pace with a field that moves this fast.
We don't recommend technology for its own sake. But when a better approach genuinely solves a problem: a new model architecture, a smarter evaluation method, a more robust framework, we adopt it. Our clients benefit from that restlessness.
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